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Love at First Click: How to Build Authentic Marketing Your Audience Actually Falls For
Not every click leads to connection—but authentic marketing can change that. This article explores how brands can create marketing people genuinely fall for by focusing on clarity, trust, user experience, and a strong, human brand tone. When your message feels real and your experience supports it, your audience doesn’t just click—they connect.
4 days ago4 min read


Mastering AI Marketing Strategies: What Businesses Must Know in 2026
AI isn’t replacing marketers—it’s reshaping how we work. In 2026, businesses that understand how to blend AI with human creativity, strategy, and authenticity will stand out. Here’s what an AI-first world really means for marketing and how small businesses can use it to work smarter, connect better, and stay ahead.
Jan 34 min read


Planning Ahead: Setting Your Marketing Goals for the New Year
Plan your 2025 marketing with confidence. Discover how to reflect on 2024, set SMART goals, and build a data-driven strategy with support from Guerrilla Group.
Nov 17, 20252 min read


Marketing on the Shelf: What Elf on the Shelf Can Teach Us About Strategy
Parents scramble to move the Elf on the Shelf before the kids notice—big plans of elaborate scenes often turn into last-minute saves. Marketing is the same way: consistency matters more than perfection, planning ahead reduces stress, and creativity makes the magic memorable. With the right strategy, you can keep your brand’s “holiday magic” alive all year long.
Nov 13, 20253 min read


Gratitude in Business: Building Loyalty Through Thankfulness
Discover how gratitude can transform your business relationships. Build loyalty, foster connections, and stand out with thankfulness.
Oct 9, 20253 min read


Marketing Nightmares: How to Avoid Spooky Mistakes That Haunt Your Campaigns
Don’t let marketing nightmares haunt your business! From ghosting your audience to zombie websites and cobwebbed social pages, spooky mistakes can creep in when you least expect them. The good news? With the right strategy, you can banish these frights and turn your marketing into a real treat.
Sep 10, 20253 min read


SEO Beyond the Basics: Strategies to Stay Ahead in a Competitive Landscape
From backlinks to blogs, it's all about finding the right strategy to shine online. Search Engine Optimization (SEO) has long been a...
Sep 10, 20254 min read


Back-to-Business: How Strategic Planning Sets Your Marketing Up for Success
Finish the year strong! Discover how Q4 strategic planning with Guerrilla Group can drive growth and maximize opportunities
Aug 13, 20254 min read


The Power of Patriotism: Marketing Campaigns That Spark Community Spirit
Sweeten up your Fourth of July marketing! These patriotic cookies prove that even a sugar rush can spark community spirit—because who...
Jul 1, 20254 min read


Summer Marketing Tips: Creative Strategies to Keep Your Campaigns Hot
Keep your marketing hot this summer! Discover creative strategies to maintain momentum, engage your audience, and thrive during the summer.
Jun 12, 20254 min read


Celebrating Local: How Small Businesses Can Win Big with Guerrilla Marketing Best Practices
Showcase your brand's unique value! Learn how developing a strong value prop and personifying your brand can build loyalty and stand out.
May 21, 20254 min read


Spring Cleaning for Your Brand: Refreshing Your Digital Presence
Refresh your brand this season with a website revamp, social media glow-up & updated marketing materials.
Mar 20, 20253 min read


Outsourcing vs. In-House: The Financial Benefits of Hiring a Marketing Firm
Discover how Guerrilla Group saves costs, adapts to your needs, and boosts growth—like helping a construction firm land bigger bids!
Feb 4, 20254 min read


Four Cornerstones of Business Expansion
In today's fast-paced market, growing your business is about much more than just increasing sales figures. It's about understanding your...
Apr 3, 20242 min read


The Essential Role of Social Media in Modern Education
In today's digital landscape, social media has transcended its original purpose of connecting friends and family to become a pivotal tool...
Feb 8, 20242 min read


Crafting Your Brand's Uniqueness: Defining Your USP and Messaging with Guerrilla Group, LLC
In the bustling marketplace of today, standing out is not just an advantage—it's a necessity. Your brand's Unique Selling Proposition...
Jan 11, 20243 min read


Navigating Your Website's Future: Redesign, Update, or Optimize?
In the digital age, your website serves as the digital storefront for your brand, offering a first impression that can either attract...
Nov 16, 20233 min read
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