Women-Owned.
Guerrilla Group, LLC is a women-owned, full service marketing firm designed to cater to your business needs.
We saw a need to help businesses grow in digital era. We are not the typical large scale, one size fits all, stick to the retainer marketing firm.
We are truly invested in becoming a marketing extension to your team- providing as much or as little support you require to drive sales, obtain new customers & gain brand authority.
MISSION
To inspire transformation & growth in the digital age by providing tactical omnichannel marketing solutions.
VISION
To create a digital space where every organization can transform & grow their business and clientele.
What is guerrilla marketing?
According to our friends at Wikipedia, guerrilla marketing is defined as an advertisement strategy in which a company uses surprise & unconventional interactions in order to promote a product or service.
Which is exactly why we chose the name. We are an unconventional marketing firm comprised of two entrepreneurial women who gained our marketing experience through the corporate world dealing with marketing firms that were all the same - looking to land the next big retainer deal.
We are dedicated to building an unconventional marketing strategy allowing us to interact with our partners and understand their business & industry to promote their product, service & brand. Not so surprisingly, it works.
Meet The Women Behind The Scenes
Lindsay
Lindsay is an enthusiastic Marketer who specializes in building brand authority in the digital space. She has attributed to marketing success across a number of different industries including manufacturing, food service, security and health & fitness to name a few.
She has a proven track record with growth acceleration, brand management and SEO. She is dedicated to building successful business partnerships to enhance the customer experience and increase profitability.
Lindsay has a bachelor’s degree from University of Detroit Mercy in Business Administration with a concentration in Marketing. At UDM Lindsay was a Division I Track & Field scholar athlete. She obtained her MBA with a concentration in Marketing from Tiffin University.
Lindsay is a mom of 2, in her spare time she enjoys golfing, running, and family time. She is a member of the Flier Alumni Foundation (class of '09), and is a marketing volunteer for the Gift Shop an auxiliary of Promedica Memorial Hospital.
MaLinda
MaLinda is a professional marketer who is passionate about helping organizations transform & grow their brand. She has a track record for driving success and spreading brand awareness efficiently.
MaLinda is dedicated to helping organizations find their brand voice in the ever-changing digital space. She has worked with organizations in various sectors including small business, non-profit, and municipality to build websites and social presence, as well as provide consulting.
MaLinda studied Marketing at Bowling Green State University where she obtained her bachelor’s degree. She holds a master’s degree from Tiffin University in MBA with concentration in Marketing and Data Analytics, awarded with Distinction for having a cumulative GPA of 4.0.
In her free time, she serves a board member for the United Way of Sandusky County and is a Community Advisor for Sandusky County Communities Foundation’s Marketing Committee. She also enjoys spending time with her 6 year old son, golfing, kayaking, and reading.
We are Guerrilla Group
Lindsay and MaLinda were working alongside each other when they realized their uniquely similar passion for all things marketing. During their time working together, they dreamed up a vision for their future - a marketing firm. Finally, after enough contemplating they decided to take the leap and establish the Guerrilla Group, LLC.
While their passion and drive are similar they both have their additive quirks to bring life to the business. Lindsay is a free spirit, creative mind & MaLinda keeps her in check with her analytical marketing intellect. Together they make a dynamic marketing team dedicated to making everything they do awesome.
These two are not only versed in marketing they have the papers to prove it - both Lindsay & MaLinda are Tiffin University, MBA graduates and also have a combined 20 years in the biz. Their established track record is lengthy and includes not only their marketing experience but also their passion to help their community.
Creating Guerrilla Group gave them the opportunity to do what they love while assisting businesses in achieving their goals.